Draft 3 — Business Launch & Growth Plan 2026
Goal: Become a Household Brand in Ireland within 7 Days
NPPS is launching with an aggressive, coordinated saturation campaign across all 32 counties of Ireland. We will build a powerful local rep network while running a national 7-day blitz to create massive awareness and momentum.
Key Differentiator: Freedom of choice — members can use NPPS alongside any existing products. No pressure, only better options.
| Level | Number | Role | Commission |
|---|---|---|---|
| County Director | 32 | Lead county team | 10% override + personal sales |
| Sub-Reps | Target 300+ | Local activation | 15-25% on direct sales |
| Category | Low Budget | Recommended | High Impact |
|---|---|---|---|
| Content Production | €80,000 | €150,000 | €250,000 |
| Paid Advertising (TikTok + Meta) | €200,000 | €500,000 | €800,000 |
| Influencers & Rep Incentives | €100,000 | €250,000 | €400,000 |
| Website + Tech + Dashboard | €40,000 | €70,000 | €100,000 |
| Giveaways & Events | €30,000 | €80,000 | €150,000 |
| Total | €450,000 | €1,050,000 | €1.7M |
| Period | Members | Revenue |
|---|---|---|
| First 30 Days | 8,000 – 15,000 | €250,000 – €450,000 |
| 90 Days | 35,000 – 60,000 | €800,000 – €1.8M |
| Year 1 | 150,000+ | €4M – €8M+ |